Ad Meter research, in addition to usual analysis investigating viewing and consumption patterns have mostly focused their efforts on python typical customer, or on precise commercial content. For example OReilly et al. 25 diagnosed respondents from 10 to 94 years python age when assessing their intent to acquire Super Bowl information, and Apostolopoulou et al. 1 investigated adults aged 25 to 44 when examining many forms python Super Bowl entertainment. However, facts from Zhang, Lam, and Connaughton 30 suggest python wish to differentiate demands python a variety of sociodemographic groups during python advertising process. They found python most active sport consumer profile contains americans that are fairly young 18 25 years python age, single, have low family income, and feature python medium leisure budget.

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